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BLACKPINK’s ‘Kill This Love’ hits 1.1 bln views on YouTube

November 11, 2020

South Korean all-female band BLACKPINK’s music video “Kill This Love” has topped 1.1 billion views on YouTube, its agency said Tuesday.

The four-member act’s music video of the iconic hit song reached the milestone at around 11 p.m. on Monday, according to YG Entertainment.

“Kill This Love,” released in April 2019, is one of the band’s most popular songs, having ranked No. 41 on the U.S. music chart Billboard’s main singles chart in its first week of release. An extended play of the same name landed at No. 24 on the main album chart Billboard 200.

YG said that BLACKPINK has become the first K-pop act with two music videos with more than 1.1 billion views.

The quartet has several billion-view music videos, with its most popular, “Ddu-du Ddu-du,” topping 1.3 billion views.

This photo, provided by Netflix, shows BLACKPINK from the 2020 Netflix documentary "BLACKPINK: Light Up the Sky." (PHOTO NOT FOR SALE) (Yonhap)
This photo, provided by YG Entertainment on Nov. 10, 2020, shows an image celebrating BLACKPINK's new YouTube milestone. (PHOTO NOT FOR SALE) (Yonhap)

This photo, provided by Netflix, shows BLACKPINK from the 2020 Netflix documentary “BLACKPINK: Light Up the Sky.” (PHOTO NOT FOR SALE) (Yonhap)