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Festival introduces K-food to UCLA students

July 20, 2015
Students try hoddeok at the LTE K-Fastival in Bruin Plaza at UCLA Friday. (Park Sang-hyuk/Korea Times)

Students try hoddeok at the LTE K-Fastival in Bruin Plaza at UCLA Friday. (Park Sang-hyuk/Korea Times)

By The Korea Times Los Angeles staff

UCLA students got a taste of Korea last Friday on Bruin Plaza, where the LTE (Look, Taste and East) K-”Fast”ival laid out a selection of snacks and street foods.

Hosted by the Korea Agro-Fisheries & Food Trade Corporation (aT) and the university’s Center for Korean Studies, the event featured products by Lotte, Jayeonnara, Damtuh and Haitai.

One corner offered music, games and a photo booth.

“Young people are the consumers of the future. We want to broaden their exposure to Korean food,” said Lee Ju-pyo, head of aT’s Los Angeles office. “The reaction was better than we hoped.”